Hiring platform for creators with AI-powered matchmaking
Roster is an AI-powered hiring platform for content creators. It analyzes your content & style to match you with verified talent across 20+ roles. Skip Google Forms and endless portfolios - post a job, let AI find your match, and hire within 72 hours.
Hi everyone! I’m Sherry, Founder of Roster 👋
I grew up watching YouTube and at 14, I started making videos myself - filming on a dusty digital camera, editing on Windows Movie Maker (lol @ when this was still available), and sharing my journey with the world.
Over the years, my channel grew to over 100k subscribers, and I juggled the pressures of posting regularly with school (and eventually my day job).
Like many creators, I burned out - multiple times. The constant pressure to keep up was pretty overwhelming, especially when you can see your view count dip the moment you slow down.
This is why I built Roster.
Roster was born out of my own struggles as a creator. I realized that creators don’t lack applicants - they lack the time to sift through tons of spam applicants to find the right talent who just "get" your style.
Whether it’s video editors, thumbnail designers, or scriptwriters — what creators truly need is someone who gets their style and vision.
But it’s not just about creators. Today, everyone - business owners, coaches, startup founders, e-commerce stores - need to create content to stay relevant. While this is an exciting opportunity, it’s also an immense amount of pressure to consistently produce high-quality content.
We’ve worked hard to build something that tackles these pain points, and I’m so excited to finally share Roster with the world.
If you’re a creator, a professional, or just someone interested in the creator economy, I’d love to hear your thoughts. Let’s chat in the comments!
Thank you for your support - it means the world to me and the team 💛
-Sherry