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PixelTrue
Fix Shopify Meta Pixel deduplication in 2 minutes.
On Aug 26, Shopify deprecated legacy checkout scripts, breaking browser pixels and causing massive deduplication errors. PixelTrue is a serverless CAPI router that sends perfect SHA-256 hashed webhook events to Meta with zero code.
Hey Product Hunt! 👋 I'm Ghanashyaam, the solo builder behind PixelTrue.
Over the last 48 hours, thousands of Shopify merchants have watched their Facebook ROAS drop off a cliff. On August 26, Shopify officially retired their legacy checkout "Additional Scripts." For merchants relying on hardcoded browser pixels, their tracking died overnight, resulting in massive underreporting or deduplication errors when mixed with manual CAPI setups.
I built PixelTrue because merchants shouldn't have to hire a developer or understand cryptographic SHA-256 hashing just to get their ads tracking correctly.
PixelTrue abstracts the entire server-side architecture. It intercepts the Shopify backend webhook, automatically hashes the customer payload, and routes a single, perfect server event to Meta's Conversions API—bypassing the checkout and iOS 14 ad-blockers entirely. It takes 2 minutes to install with zero code.
If you run a Shopify store or manage ads for clients, I'd love for you to try it out. I'll be hanging out in the comments all day to answer any highly technical questions about webhook routing or CAPI hashing! 🚀
About PixelTrue on Product Hunt
“Fix Shopify Meta Pixel deduplication in 2 minutes.”
PixelTrue was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #10 on the daily leaderboard. On Aug 26, Shopify deprecated legacy checkout scripts, breaking browser pixels and causing massive deduplication errors. PixelTrue is a serverless CAPI router that sends perfect SHA-256 hashed webhook events to Meta with zero code.
On the analytics side, PixelTrue competes within Analytics, Marketing and E-Commerce — topics that collectively have 683.3k followers on Product Hunt. The dashboard above tracks how PixelTrue performed against the three products that launched closest to it on the same day.
Who hunted PixelTrue?
PixelTrue was hunted by Ghanashyaam Prabhakar. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of PixelTrue including community comment highlights and product details, visit the product overview.
Ghanashyaam Prabhakar