AI doesn’t have an intelligence problem - it has an interface problem. Flux is the first platform for building personalized conversational agents that live inside messaging platforms like iMessage and WhatsApp. By meeting users where they already communicate, Flux enables agents to feel less like software and more like people - trusted friends, tutors, or assistants. The future of AI isn’t another app. It’s agents that interact with humans on an emotional level.
Hey everyone - Daniel here, one of the founders.
We started Flux after realizing something kind of obvious in hindsight: AI agents are already smart enough. The real bottleneck is how people actually interact with them.
Most agents live behind apps and dashboards that don’t feel natural. We wanted to see what happens when agents live where real conversations already happen - iMessage, WhatsApp, group chats - and speak the same messy, human language we do.
Flux is our attempt at that.
Not another app, but a way to build agents that can actually feel like a friend, tutor, or someone you trust.
Would love to hear what resonates (or doesn’t). We’re very early and learning fast.
About Flux on Product Hunt
“Build your own agents in iMessage”
Flux launched on Product Hunt on January 3rd, 2026 and earned 383 upvotes and 57 comments, earning #1 Product of the Day. AI doesn’t have an intelligence problem - it has an interface problem. Flux is the first platform for building personalized conversational agents that live inside messaging platforms like iMessage and WhatsApp. By meeting users where they already communicate, Flux enables agents to feel less like software and more like people - trusted friends, tutors, or assistants. The future of AI isn’t another app. It’s agents that interact with humans on an emotional level.
On the analytics side, Flux competes within Messaging, User Experience and Developer Tools — topics that collectively have 927.6k followers on Product Hunt. The dashboard above tracks how Flux performed against the three products that launched closest to it on the same day.
Who hunted Flux?
Flux was hunted by Zac Zuo. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Flux including community comment highlights and product details, visit the product overview.
Zac Zuo