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Baseline
The qualitative foundation for your thesis
Chatbot equity research is piecemeal, where you ask a tool about a company and receive an answer in isolation. Baseline, first developed internally by a family office, runs research across 3,500+ stocks and scores them on a comparable rubric. Research is pre-packaged, standardized, and built on optimized prompts, so you're not re-running the same analysis a chatbot makes you rebuild. For time constrained buy-side investors, it also highlights the long tail of overlooked quality SMID cap stocks.
Hi!
Baseline started inside a hedge fund. Our analysts were conducting hours of qualitative work on business quality, moat, management, competitive dynamics, and then repeating for the next opportunity, with no consistent way to compare them. Chatbots help, but they only look at one stock at a time, and you're rebuilding the same analysis from scratch on every prompt.
So we built Baseline for ourselves to run prompt-optimised research across the entire market once, score every company on the same rubric, and make it instantly searchable. It changed how we worked as we could finally see how any business stacked up against thousands of others, and surface high-quality names we'd never have had time to find manually.
It worked well enough that we're now making it free for everyone. A few things that make it different:
Relative scores across 3,500+ companies - A chatbot tells you about one stock in isolation; Baseline tells you where it ranks against the whole market.
The research is already done - Standardised, sourced, built on optimised prompts, so you're not re-running the same analysis every time.
It surfaces the long tail - The overlooked small and mid caps a time constrained analyst would never get to.
We also continue to ship filtering and search products to further accelerate the equity due diligence process. One deliberate choice was we score the business, not the price. Quality, management, competitive intensity, capital allocation for example, independent of valuation. That part is yours. We think the qualitative groundwork is where we add value, and what you pay for a great business is a judgment only you should make.
The product is free, with no signup. I'd love your honest feedback, what's missing, what's confusing, what you'd want next.
Harry
About Baseline on Product Hunt
“The qualitative foundation for your thesis”
Baseline was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #53 on the daily leaderboard. Chatbot equity research is piecemeal, where you ask a tool about a company and receive an answer in isolation. Baseline, first developed internally by a family office, runs research across 3,500+ stocks and scores them on a comparable rubric. Research is pre-packaged, standardized, and built on optimized prompts, so you're not re-running the same analysis a chatbot makes you rebuild. For time constrained buy-side investors, it also highlights the long tail of overlooked quality SMID cap stocks.
On the analytics side, Baseline competes within Fintech, Investing and Personal Finance — topics that collectively have 76.7k followers on Product Hunt. The dashboard above tracks how Baseline performed against the three products that launched closest to it on the same day.
Who hunted Baseline?
Baseline was hunted by Harry Read. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Baseline including community comment highlights and product details, visit the product overview.