Templater®, an Adobe After Effects® plugin, automates video creation, enabling personalization and localization driven by data sources like Google Sheets or JSON feeds. Templater daemonizes After Effects, allowing you to control it remotely from the data.
Hey Product Hunt! We're the team at Dataclay, and we're super excited to launch Templater 3.5, an After Effects plugin that simplifies and accelerates the process of creating customized videos. Templater empowers content creators to efficiently produce a large volume of beautiful videos that resonate with audiences.
The Inspiration Behind Templater
Templater was made to improve the process and workflow of producing targeted video based on various external data sources. As organizations mine and store more information, they need ways of leveraging this data to create meaningful connections with customers in markets across the world. Data can drive media content, but video producers need a way to easily insert information into custom video without tediously replacing assets one by one. Now with Templater, users can create custom, professionally designed video on-demand without a human operator.
Templater Celebrates a Decade of Automating After Effects
While this is our first launch on Product Hunt, Templater has helped countless studios since 2014. Over the last decade, we’ve invested in adding relevant features, improving performance, and fixing bugs. In 2019, we were granted a U.S. patent for our methodology of authoring dynamic video composition timelines and received a trademark on Templater’s product name! Our greatest achievement, and what brings us the most satisfaction, is saving the countless hours of tedium for our users and enabling them to build content creation engines specific to their vision.
How It Works
Our software leverages your existing After Effects workflows and empowers you to build a content automation system that suits your production needs. Following some basic steps, users generate thousands of uniquely personalized or customized videos, without sacrificing quality or creativity:
- Map data to specific After Effects layers to turn your project into dynamic video template
- Connect those layers to data sources like spreadsheets, JSON files, or QUE — our data management platform for content automation.
- Use live previewing to inspect how your data looks within your layers before batch processing into unique video output.
- Initiate batch renders of automatically re-versioned After Effects compositions using Templater’s connect data.
- Daemonize After Effects to generate new data-merged output when Templater finds new data to process.
Use Cases
Templater is a force multiplier for motion graphics designers and post production pros. We designed it to be flexible and powerful for a wide range of video projects, including:
- Customizing network branding graphics: stings, interstitials, and overlays
- Integrating social media content into video
- Localizing text to be rendered into video
- Targeting and personalizing video advertisements and communication campaigns
- Producing video content for e-commerce platforms
- Producing video for indoor and outdoor digital signage
- Customizing video slideshows of photo streams
- Quality assuring video templates
Check It Out
We can't wait for you to try Templater and see how it can revolutionize your video workflow.
Take Templater’s free 30-day trial for a spin, or buy the Rig edition at 60% off using the code PH-TMPL-PROMO before January 31, 2025.
We’d love to learn about the content engines you have in mind when building with Templater — if you’re already a user, please let us know where you’ve taken it! Looking at data-driven output is always nice, too! Feel free to share below!
Congrats on the launch! Templater looks like a game-changer for After Effects users. How do you see it impacting the video creation process for creators with large volumes of content?
