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SaaS Funding Napkin 2023

What it takes to raise capital, in SaaS, in 2023

Venture Capital
SaaS
Startup Lessons

Based on Carta data from 3,000+ financing rounds & feedback from dozens of investors, the napkin aims to shed light on one simple question: What does it take to raise capital, in SaaS, in 2023? Spoiler alert: Expect AI to come up in every VC meeting.-)

Top comment

Seven years ago we tried to answer the question of what it takes to raise capital in SaaS in 2016. We took the idea of back-of-a-napkin answers a little too literally, and the rest is (SaaS) history. ;-) Excited to launch the 2023 version!

Comment highlights

Simple and elegant. Love the insights as it helps demystify some of the pre/seed discussions I’ve been having with myself. Cheers!

Love it! I think this is the best noise-to-value ratio I've seen in a while with funding content. Thank you sooo much for this Christoph, it's going to be super helpful for us.

@chrija Thanks for the update! Was actually talking to a friend this week when there will be the next update :D