Start, grow, and scale your inbound marketing and SEO strategy with a toolset optimized for results — not vanity metrics. Positional connects the workflow from end to end, from keyword research to content optimization and analytics.
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Hello Everyone 👋 I’m Nate and with my cofounder @matthew_c_lenhard, we are thrilled to launch Positional on Product Hunt! About ten years ago, we fell in love with inbound marketing, particularly content marketing and SEO. Since then, we’ve built and scaled content channels in some of the world’s most competitive industries (e.g., consumer finance, and developer tools). We’ve wanted to start Positional since at least 2019. As content marketers and SEOs, we found ourselves constantly jumping between 6-7 separate tools throughout the day. We had one toolset for keyword research, another for content optimization, yet another for internal linking, and then an entirely different set of tools for measuring the success of our channel and analytics. With Positional, our goal is to bring the entire workflow together. Positional takes you from start to finish, from ideation to optimization and analytics. We’re early in our journey, so we're really happy to show this to you all. Thank you for reading about it! Please let us know your thoughts and questions in the comments.
Comment highlights
positional is awesome!! loved using it for our seo efforts and got us to first position in ranking for a bunch of content!
I recommend Positional – links the workflow from start to finish, from keyword research to content optimization and analytics.
Is this tool beginner friendly, I am looking for something for tech founders trying to do marketing.
Good timing for us to try something new. Keen to give it a look. From first login it looks clean and helpful.
Congrats on the launch! This is any day better than ahrefs and Semrush. Hands down
Super happy user of Positional for past 2 years Almost. Just access to their team using Slack is worth 10X more
I would like to try Positional for sure. Looks like it has everything I need covered here. Thanks for this and good luck to the launch @containiq and @matthew_c_lenhard
Awesome tool! Definitely going to use this for my product at www.littlebro.app. Anyway that I could give feedback to the team as I use it?
@containiq "jumping between 6-7 separate tools throughout the day" that's all of us daily! :D Def needed this! Will try it out for our new website
Positional sounds like the perfect tool for anyone looking to take their inbound marketing and SEO strategy to the next level! Excited to give it a try!
Amazing tool and has a content library to help build anyone's Content Marketing brain
Nate, do you have any guides or tutorials that I can read for using the product and deeply understanding and keeping up with the latest in SEO overall?
The analytics features look super promising, especially for tracking buyer journeys. I Can't wait to see how it performs in comparison to our current toolset. Well done!
Hey, congrats on the launch! I love the idea of having internal linking suggestions built in. This would have saved me so much time in the past.
This tool is exactly what my team needs for streamlining our SEO efforts. I really appreciate how it simplifies keyword research and content optimization in one place.
Always good to see founders focused on results and not just metrics. Congrats team!
Positional presents a compelling solution for businesses looking to enhance their inbound marketing and SEO efforts. The focus on results over vanity metrics is refreshing and speaks to a more pragmatic approach to digital marketing. By integrating the entire workflow—from keyword research to content optimization and analytics—Positional seems well-equipped to streamline processes and improve efficiency for its users. Congratulations on the launch!