OpenArt Director lets you create cinematic AI videos simply by chatting. Generate videos up to 5 minutes long with consistent characters, scenes, voice, music, and visual style throughout. Director develops story arcs, plans scenes, maintains continuity, and helps refine videos through natural conversation - acting more like a creative director than a traditional video generator. You're not generating clips anymore - you're directing stories.
Coco here, co-founder and CEO of @OpenArt AI . We are excited to share with you what our team has been working on for the past few months - OpenArt Director.
Last year, we launched OpenArt One-Click Video Story on Product Hunt with one belief: AI video should make visual storytelling accessible to everyone.
Since then, we’ve watched millions of creators use OpenArt to make music videos, character stories, social content, and cinematic films.
Along the way, we learned something important: creators didn’t just want a one-click result.
They wanted to shape the story.
They wanted to guide the pacing.
They wanted to refine the video until it felt right.
They wanted to direct.
So today, we’re launching OpenArt Director - the next step in our vision for creative storytelling.
Director is a creative environment for creating cinematic videos through natural direction and conversation.
Start with an idea, script, image, song, voice, product, character, or even just a feeling. OpenArt Director helps you develop the story, generate the video, and refine it through conversation - while maintaining consistency across characters, visuals, voice, music, sound, and style.
Whether you're making a short film, a product ad, a music video, a social campaign, or simply bringing a story to life, Director keeps you in the creative seat from beginning to end.
You’re not prompting anymore.
You’re directing.
Director is a continuation of the same mission we've been pursuing from day one: making visual storytelling accessible to everyone.
We'd love for you to try it out and tell us what you think ❤️
Honestly, OpenArt Director is a blast to use. Creating cinematic reels with it is so much fun and the results can be stunning. 🎬✨
The only thing I’d love to see improved is knowing the credit cost before rendering. Right now it’s kind of a surprise every time you hit generate. 😅
But overall? Amazing tool with huge potential. I’m really enjoying it!
range here is wide, production-quality short film, viral social posts, brand ads, concept explainers, those are pretty different output bars and pretty different workflows. curious where the actual sweet spot is in practice, is there one of these use cases the tool genuinely excels at and the others are more "technically possible," or is the workflow actually flexible enough to be equally strong across all four
How much fine-grained control do we have over pacing and editing cuts? Can we specify exact shot durations, or does the AI decide that based on the script?
The shift from "prompting" to "directing" is the right framing. The question is whether the product actually delivers on it or whether it's still prompting with a better UI wrapped around it.
The consistency problem across characters and style is where every AI video tool breaks down in practice. What's the actual mechanism keeping a character's face consistent across scenes when you refine or regenerate a section?
Hot take after cutting yet another demo video: we're drowning in clips but starving for coherence.
The unlock isn't generating more content—it's directing what we have. Give me a tool that can hold continuity for 5+ minutes and let me blend screencasts + B-roll + live action into one fluid story. Think: coffee chat → laptop opens → boom, we're in the product. That's the future.
Finally tried it after seeing the launch and the directing model just clicks. Not going back to clip stitching.
I try director on one of my songs and I lost all of my monthly credits and video is not finished and Open Art ask me to get more credits to finish project it start. So I finished with no project and no credits on the end. I am disappointed.
Best regards,
Mladen,
69 years old retired civil eng,
Zagreb Croatia.
Does the Director plan the entire 5-minute arc upfront, or does it generate scene-by-scene, allowing the user to course-correct dynamically?
The "chat first, edit later" workflow clicked for me way faster than I expected.
If I make a video here, can I export it and finish color and sound in my own editor?
How long does it typically take to render a full 5-minute cinematic video through OpenArt Director? The processing power required must be incredible.
First AI video tool where I spent more time thinking about the story than the prompt.
Love seeing someone focus on the workflow, not just the underlying models.
Does the planning layer have visibility into the entire story before generation starts?
Tried the image generation models too and the quality holds up against the big names. Nice to have it all under one roof.
Tried the image generation models too and the quality holds up against the big names. Nice to have it all under one roof.
How well does this work for non-fiction content like explainers or educational videos?
How does the tool handle character consistency across drastically different scenes or lighting conditions? Is there a training process required for custom characters?
I've been using this now internally for several weeks and it's so much fun! It's so cool to be able to envision something more complicated than a single 10-15 second scene and iterate on it until it's what you wanted. It's a great creative outlet and the things I can make look good enough that my friends and family aren't always annoyed by me sharing all the time.
About OpenArt Director on Product Hunt
“Direct cinematic videos through chat”
OpenArt Director launched on Product Hunt on June 23rd, 2026 and earned 419 upvotes and 125 comments, earning #2 Product of the Day. OpenArt Director lets you create cinematic AI videos simply by chatting. Generate videos up to 5 minutes long with consistent characters, scenes, voice, music, and visual style throughout. Director develops story arcs, plans scenes, maintains continuity, and helps refine videos through natural conversation - acting more like a creative director than a traditional video generator. You're not generating clips anymore - you're directing stories.
OpenArt Director was featured in Design Tools (261.2k followers), Artificial Intelligence (473.4k followers) and Video (1.9k followers) on Product Hunt. Together, these topics include over 150.9k products, making this a competitive space to launch in.
Who hunted OpenArt Director?
OpenArt Director was hunted by Justin Jincaid. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how OpenArt Director stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Justin Jincaid
Hey Product Hunt community 👋
Coco here, co-founder and CEO of @OpenArt AI . We are excited to share with you what our team has been working on for the past few months - OpenArt Director.
Last year, we launched OpenArt One-Click Video Story on Product Hunt with one belief: AI video should make visual storytelling accessible to everyone.
Since then, we’ve watched millions of creators use OpenArt to make music videos, character stories, social content, and cinematic films.
Along the way, we learned something important: creators didn’t just want a one-click result.
They wanted to shape the story.
They wanted to guide the pacing.
They wanted to refine the video until it felt right.
They wanted to direct.
So today, we’re launching OpenArt Director - the next step in our vision for creative storytelling.
Director is a creative environment for creating cinematic videos through natural direction and conversation.
Start with an idea, script, image, song, voice, product, character, or even just a feeling. OpenArt Director helps you develop the story, generate the video, and refine it through conversation - while maintaining consistency across characters, visuals, voice, music, sound, and style.
Whether you're making a short film, a product ad, a music video, a social campaign, or simply bringing a story to life, Director keeps you in the creative seat from beginning to end.
You’re not prompting anymore.
You’re directing.
Director is a continuation of the same mission we've been pursuing from day one: making visual storytelling accessible to everyone.
We'd love for you to try it out and tell us what you think ❤️
Coco