I've been a fan of iPhone photography for years but recently I've felt disappointed in the direction it's taken. Despite the underlying technology improving, to my eye, the photos the iPhone produces look increasingly artificial, over-processed and ultimately, lack character. I have tried many of the existing filter apps in an attempt to remedy this, but the editing process always took me out of the moment, overwhelming me with filter options and sapping my creativity.
This is why I decided to build mood.camera. My goal, to create a streamlined photography app that echoed the point and shoot film experience. I focussed on three guiding principles for the project:
1. Produce characterful photos.
I wanted the photos produced by mood.camera to look like nothing else produced by a phone camera. They needed to have a real sense of physicality and charm.
2. Bring joy to the photographer.
Each shot should carry an element of anticipation and of the unknown, echoing the experience of a film camera.
3. Straight-forward to use, but with depth.
It was important that I included enough control to allow creativity but kept the point-and-shoot essence of mobile photography at it’s core.
I started working on a prototype in October 2023 and immediately felt excited to use my iPhone for photography again. Over the next few months I spent evenings and weekends working towards a beta. After the beta launched on Reddit it quickly gained a small but engaged audience, whose feedback helped me fine tune the experience Over 150,000 photos later and mood.camera was ready for launch.
Mood.camera delivers authentic film-like photos effortlessly, offering iPhone users a point-and-shoot experience that preserves natural beauty with timeless charm. With its seamless integration, capturing moments becomes a nostalgic journey, bringing out the best in every shot.
Congratulation mood.camera on the launch. Your product looks promising and I will definitely consider using it. Definitely going to be helpful. Good luck.
wow, I really need this, the launch of mood.camera excites me, congratulations on your success
Many Congratulations on the Launch of @mood.camera .
I believe the product is the necessary disruption that iPhone photography desperately needed.
The user interface is intuitive and understandable. Good job and congrats on the launch 👏
Love the abundance of filters! I also really appreciate the small explanation for each adjustment (tone, quality). Superb app!
Just downloaded - very inspired with this fresh new vision about photography I've not seen before. And so impressed with the process, design and most importantly I've never taken pictures like this before! A whole new world.
This is fun! I just downloaded it to my phone and took a few pictures of my dog. Excited to try this out during the day next time I run down to the beach. Congrats on the launch!
Since I've started using mood.camera I'm constantly looking for a nice scene to take a picture.
The photos come out of the app with a very real feel of what was just captured with beautiful colors and grain.
Love it!
Just tossed you an upvote! There's something timeless about film photography, and it’s pretty cool to see an app bring that vibe to the convenience of an iPhone. It's like having a retro pocket camera –without the film costs.
Curious though, how does the app handle different lighting conditions? Nothing ruins the 'authentic film character' like a bad digital translation of a low-light scene. Keep it nostalgic! 📸✨
