Mirlo is a European social app for real human connection. Built without engagement hooks: no likes, no public comments, no algorithm, no infinite scroll. Mutual connections only, so the conversation stays between the people in it. Hosted in the EU, no ads, no data sold. Subscription-only, 14-day trial. On iOS across 30 EU countries with wider rollout planned. Made for the people who quietly closed the apps that stopped working for them.
Hey everyone, I'm Mathijs. I built Mirlo because my own social apps stopped giving back what they were taking. Not in a dramatic way, just in a slow, daily way that I couldn't unsee anymore.
Mirlo is what I wished I had instead. No likes, no public comments, no algorithm, no infinite scroll. Every connection is mutual, so the conversation stays between the people in it. It's calm on purpose.
It's also subscription-only, €4.99 a month or €34.99 a year. If you're not paying for it, you're the product, and I didn't want that to be the model. The 14-day free trial lets you try it without committing.
Everything is built and hosted in Europe under GDPR and the Digital Services Act. No ads, no data selling, no third-party tracking.
A note on availability: Mirlo is currently live on iOS in 30 European countries (the EU plus a few neighbors). Android and wider international rollout are on the roadmap, not the launch checklist. If you're outside Europe and Mirlo sounds like something you'd want, I'd love to hear from you. That demand signal directly informs what comes next.
Curious what you think, especially the design choices that feel different. What would you want from a social app that doesn't measure you?
the "mutual connections only" detail is the one that actually makes this different. every other "anti-algorithm" app still has public replies or likes, which just recreates the performance anxiety in a slightly quieter room. curious how you handle the cold start problem though, since that mutual-only constraint means it's pretty hard to find anyone until you already know someone on it.
I miss the early days of social apps when they were mostly about keeping up with people you actually knew. Curious to see how this evolves.
Genuinely refreshing to see a social app built around mutual connections and no public likes. Most attempts at "calm" social media still sneak in engagement mechanics. The European privacy angle + no data selling is a strong differentiator too.
How do you handle discovery on Mirlo — if there's no algorithm, how do new users find people they'd actually want to connect with?
I'm from India and I'm really excited to try this out one day. I was an early Instagram user back when it was just about sharing photos before everything got so toxic. I really miss that simplicity and I hope Mirlo can bring it back, good luck!
Great initiative. A social media network that focuses on the ‘social’. I’ve installed the app and will try to get my friends use it!
“Social media for real connections. No likes, no algorithm.”
Mirlo launched on Product Hunt on June 17th, 2026 and earned 103 upvotes and 20 comments, placing #12 on the daily leaderboard. Mirlo is a European social app for real human connection. Built without engagement hooks: no likes, no public comments, no algorithm, no infinite scroll. Mutual connections only, so the conversation stays between the people in it. Hosted in the EU, no ads, no data sold. Subscription-only, 14-day trial. On iOS across 30 EU countries with wider rollout planned. Made for the people who quietly closed the apps that stopped working for them.
Mirlo was featured in iOS (110.5k followers), Social Media (89.1k followers) and Social Networking (1.7k followers) on Product Hunt. Together, these topics include over 62.6k products, making this a competitive space to launch in.
Who hunted Mirlo?
Mirlo was hunted by Mathijs 💫. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how Mirlo stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Mathijs 💫