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LOYAL/PASS
Loyalty programs that live in Apple Wallet & Google Wallet.
LOYAL/PASS turns loyalty programs into native Apple Wallet and Google Wallet passes. Customers add the card once and it updates in real time on their phone: stamps, points or cashback, right on the lock screen. No app to download, no plastic card, no QR-code hunting. Built for brick-and-mortar businesses: cafés, restaurants, salons, gyms and franchise chains. Unlimited push notifications, several ways to award points, gamification triggers and multi-location support. Set up in minutes.
LOYAL/PASS started with a friend who runs a franchise and was still handing out paper punch cards. Customers lost them, staff forgot to stamp them, and nobody knew if the program actually brought people back. We thought: the card should live where people already look 30 times a day. Their phone wallet.
So we built a loyalty platform for brick-and-mortar businesses that runs on native Apple Wallet and Google Wallet passes. No app to download, no plastic card, no QR-code hunting. The customer adds the pass once and it updates in real time: stamps, points or cashback, right on the lock screen.
What’s inside:
Stamps, points or cashback programs, your choice per store
Unlimited push notifications to the pass, at no cost per message
Several ways to award points: staff/cashier entry, receipt scanning (in Brazil we read the fiscal receipt directly from the tax authority), vouchers
Where we are: launched in April 2026, now 40+ paying locations across 8 states in Brazil, 7,700+ transactions and roughly R$ 820k (about USD 150k) in purchases tracked through the programs. Two of our recent customers found us through Google and AI chats and self-onboarded, which is what pushed us to put this in front of a wider audience.
We’re a two-person product and engineering team, and the whole thing was built with AI in the loop from day one.
Would love your feedback, especially from anyone running or selling to physical stores: what would make you switch from your current loyalty tool?
Free plan available, happy to answer anything here.
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About LOYAL/PASS on Product Hunt
“Loyalty programs that live in Apple Wallet & Google Wallet.”
LOYAL/PASS was submitted on Product Hunt and earned 2 upvotes and 1 comments, placing #158 on the daily leaderboard. LOYAL/PASS turns loyalty programs into native Apple Wallet and Google Wallet passes. Customers add the card once and it updates in real time on their phone: stamps, points or cashback, right on the lock screen. No app to download, no plastic card, no QR-code hunting. Built for brick-and-mortar businesses: cafés, restaurants, salons, gyms and franchise chains. Unlimited push notifications, several ways to award points, gamification triggers and multi-location support. Set up in minutes.
LOYAL/PASS was featured in SaaS (45.2k followers) and CRM (2.2k followers) on Product Hunt. Together, these topics include over 64.3k products, making this a competitive space to launch in.
Who hunted LOYAL/PASS?
LOYAL/PASS was hunted by Pedro Gandra. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how LOYAL/PASS stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Pedro Gandra
Hey Product Hunt 👋
I’m Pedro, co-founder of LOYAL/PASS.
LOYAL/PASS started with a friend who runs a franchise and was still handing out paper punch cards. Customers lost them, staff forgot to stamp them, and nobody knew if the program actually brought people back. We thought: the card should live where people already look 30 times a day. Their phone wallet.
So we built a loyalty platform for brick-and-mortar businesses that runs on native Apple Wallet and Google Wallet passes. No app to download, no plastic card, no QR-code hunting. The customer adds the pass once and it updates in real time: stamps, points or cashback, right on the lock screen.
What’s inside:
Stamps, points or cashback programs, your choice per store
Unlimited push notifications to the pass, at no cost per message
Several ways to award points: staff/cashier entry, receipt scanning (in Brazil we read the fiscal receipt directly from the tax authority), vouchers
Gamification triggers: minimum ticket, member-get-member, campaigns
Multi-location support for chains and franchises
Setup in minutes, no POS integration required
Where we are: launched in April 2026, now 40+ paying locations across 8 states in Brazil, 7,700+ transactions and roughly R$ 820k (about USD 150k) in purchases tracked through the programs. Two of our recent customers found us through Google and AI chats and self-onboarded, which is what pushed us to put this in front of a wider audience.
We’re a two-person product and engineering team, and the whole thing was built with AI in the loop from day one.
Would love your feedback, especially from anyone running or selling to physical stores: what would make you switch from your current loyalty tool?
Free plan available, happy to answer anything here.