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Lofty

Real Estate Investing With Instant Liquidity – Lend & Earn

Investing
Blockchain
Personal Finance

Lofty offers instant liquidity in real estate investments, allowing you to buy and sell ownership in properties easily. Lend money for others to trade and earn attractive yields. Enjoy daily rental income, easy management, and a path to financial freedom.

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Hey Product Hunt! I'm Jerry, one of the founders at Lofty. We started Lofty because we got frustrated during our own experience trying to invest in real estate. We believe the entire process, from buying to selling, as well as the ownership period, including management, should be much easier given the technology that's available. So, we set out to build Lofty, which we hope will one day become the NASDAQ for real estate. We first launched on Product Hunt in 2022. At the time, all you could do was buy, manage, and sell partial ownership in a limited number of properties. Since then, we've greatly improved the product and have built many exciting new features, specifically the ability to buy AND SELL legal ownership of real estate properties with instant liquidity, and the ability to lend money for market-making on the platform in exchange for a cut of trading fees. So, here is a comprehensive overview of Lofty and what we offer today. What is Lofty? Lofty is a real estate marketplace, where people can buy and sell fractional ownership in real estate properties in seconds. Anyone can come to list a property on Lofty for sale. We convert the equity of the property into tradable tokens on the blockchain through a process called "tokenization". They can then list as much or as little of it as they want for sale on the marketplace. There are thousands of investors from around the world using Lofty to invest and build their own real estate portfolios. Many of them have also listed and sold partial ownership in properties they already owned (including their primary residences). We’re one of the only platforms that lets you buy AND sell fractional ownership with no restrictions or lock-up periods. Now, we’re launching a new feature that allows you to instantly buy and sell ownership in properties without the requirement of a traditional counterparty. For the first time in the world, you can now buy and sell equity in a house (grants you legal ownership + management control) with the same experience as trading a share of AAPL on Robinhood. How does ownership work? Every property’s deed is legally held by a unique WY DAO LLC. Unlike a traditional LLC that has a centralized managing member/partner, these LLCs are algorithmically managed through smart-contracts on the blockchain without a human manager. Every member has equal power and voting rights based on how much of the LLC they own. So, by owning 10% of a DAO, you legally own 10% of the underlying property. The tokens/shares are legal representations of ownership in the LLC; whoever owns tokens also owns the LLC, which means they also own the property. Co-ownership of properties is very common in the US and is no different than if you co-owned a house with family members or close friends. But instead of informally discussing how to manage things over the phone or in meetings, the management process is formalized through the “governance program”, where members vote on all management decisions. One token equals one vote and a super majority of 60% is required for any decisions to pass. We don’t manage your properties nor do we sell properties to you. Instead, you’re directly buying from and selling to other people on the platform. Your funds never touch our accounts and you settle directly with each other using the blockchain through smart contracts. We don’t take a cut of your earnings or charge you management fees. Instead, we make a 6% transaction fee for every transaction on the platform. It’s split, so the seller pays 3% and the buyer pays 3%. Now anyone can invest and actually legally own real estate without worrying about breaking the bank. Anyone from around the world can participate; you don’t have to be an accredited investor. Our smallest users have invested $50 while our largest user has invested over $2,000,000. No crypto understanding or experience needed, you can pay with credit cards or ACH transfers. But, you can also directly pay with crypto currencies if you'd prefer. We currently accept ALGOs as well as USDC on Algorand. Within the next two weeks, we'll also be accepting USDC on Base, Polygon, and Solana. To sign up, just create an account on Lofty - https://www.lofty.ai/ Instant liquidity + lending! Check it out here - https://liquiditypool.lofty.ai/ We’re proud to introduce our newest feature, the automated-market-maker and liquidity pools! You can read more in-depth about how this all works in our learning center. We took some concepts from decentralized exchanges (dexes) in the web3 world and adapted them to better fit a real world asset like a house. The algorithm borrows liquidity from people on the internet. It uses this borrowed liquidity to trade with Lofty users, which allows you to buy and sell ownership instantly without needing a traditional counterparty. The result is for the first time in the world, you can now directly buy and sell legal ownership in a specific property with the same speed and user experience as buying AAPL or TSLA on Robinhood. On the other side, you can also now lend out your real estate ownership and/or money for yield. This is especially beneficial for lending out your real estate ownership, because you can continue to collect rental income from the property and vote on governance decisions, while also getting yield from lending. You can view our lending platform here and if you don’t have USDC (a stable coin) to lend out, no worries. We have our own on-ramps at Lofty and honor 1:1 exchange rates between USD and USDC. You can also directly convert USD to USDC on Coinbase, then send it to your Lofty account. This feature is completely opt-in. Some of our users only invest in real estate, some only lend out funds, while others interact with both. Referral Credit If you refer a seller to our marketplace and they end up listing a property for sale, you'll receive a $1,000 cash referral bonus. Additionally, if you refer anyone who spends $250 within the first month on the platform, you’ll both receive a $50 gift certificate to use on any property on the marketplace. If you have any questions, please ask them below. We're really excited to share this new update with the Product Hunt ecosystem!

Comment highlights

One of the most talented and transparent team in the space. Congrats on the launch!

Looks great. Such approach to revolutionizing real estate investment with instant liquidity and fractional ownership is truly innovative. Looking forward to seeing how Lofty continues to transform the market. Congrats on the launch :)

Lofty is a great solution for those who want to invest in real estate with instant liquidity! With Lofty, you can easily buy and sell shares in real estate, as well as provide loans and receive attractive returns.

Hey Jerry, congrats on your new product launch! Lofty offers instant liquidity in real estate investments, allowing us to buy and sell ownership in properties easily. Lend money for others to trade and earn attractive yields. we can also Enjoy daily rental income, easy management, and a path to financial freedom. its really amazing product. If you’re looking to amplify your reach and make an impact, BlogHunch can be your go-to content marketing platform. You can create engaging blogs, send targeted newsletters, and even sell digital products—all from one place. Why BlogHunch? AI-powered blogging for seamless content creation. Newsletter automation to keep your audience engaged. Easy digital product selling to boost your revenue. Let us handle your marketing while you focus on building great products! :muscle: Ready to give it a try? Check us out: bloghunch.com

Congratulations, Jerry and the Lofty team! 🎉 It's fantastic to see how Lofty has evolved from its initial launch to now offering groundbreaking features in real estate investment. Your innovative approach to fractional ownership and liquidity is truly transforming the market. The ability to trade real estate equity with the ease of trading stocks is a remarkable achievement. Kudos for making real estate investing more accessible and streamlined! What has been the most unexpected feedback or use case you've encountered since introducing the new features, and how has it influenced your roadmap?

This sounds like a great way to diversify my investment portfolio and earn passive income. I love the idea of having instant liquidity in real estate investments. Can't wait to give Lofty a try!

Congrats on the launch @pmdbt ! Cool concept, By the way I’m curious about your thoughts on integrating AI-driven features like virtual staging, object removal, LLM driven realty description and image enhancement into the real estate listing process. We are in the development stages for such an application, and would love to hear your views on this, given your experience in this field.

Congrats on the launch @pmdbt ! The idea of fractional investing was pretty popular in Korea a couple years ago. Can you please briefly share any statistics of your real estate properties? Location, resi vs non-resi, average property prices, etc. Also, why would we go down this route vs. investing in a REIT?

Love working with you guys. Did some consulting for you in the past, and now I am a weekly investor via your amazing and truly innovative platform. I want to hate on you because both my cousins started crypto startups, my sister is a real estate agent, and my father is a property manager who recently took his firms public. We don't want to like you, but we can't help but love you Lofty !!! You are doing key work. I hope you all are well-rewarded for your efforts.

So proud to see you gentleman accomplishing so much. You have grown past me big time. Big time, gentleman. I am in awe of you. Keep it up and don't stop until you hit your ambitious yet realistic goal of 1 mil properties on Lofty. Love it all.

Best crypto platform every because it let's you invest in actual real estate instead of nonsensical stories or fluff. Love you guys. Keep it up.

So proud of this team. I mentored Jerry for 3 years many years ago, and then he ended up mentoring both my sons. They both still look up to him so much. He’s like a big brother to them. This is a firm built by some of the most moral and decent people around. On top of that, both Jerry and Max are absolute geniuses. About to toss in another $1000 into Lofty. I just can’t get enough — they make buying real estate feel like candy 🍭 🍬

This is a wild and interesting firm with the potential of truly changing RE as we know it in the US. Plus, the team is outstanding in every respect.

Let’s gooo boys - this is a #1 A-level team w an A-level product. Good luck and excited to see what you have next.

I've been following @pmdbt & team Lofty for 5 yrs now: those guys rock! Congrats on building this 🚀