Influcio replaces one-off influencer campaigns with a self-learning AI system. It finds the best influencers, runs campaigns end-to-end, helps you manage them in an all-in-one platform, and uses performance data to optimize every next launch.
✨ “Unlock your business momentum with trackable AI-powered campaigns”
👋 Hey Product Hunt! I’m the PM at Influcio.
We realized the real challenge in influencer marketing isn’t execution—it’s strategy. Most teams don’t know how to go from an idea to a campaign that actually performs. Tools give filters, agencies give opinions—but there’s no repeatable, data-driven way to figure it out.
So we built Aria, our AI CMO. It turns rough ideas into structured strategies, finds the right creators, and continuously improves using real campaign data—so every launch gets smarter.
Excited to hear your thoughts and feedback 🙌 — Alice
Does the service only find influencers, or can it also contact them and negotiate directly? Can you specify what type of content should be on their page? For example, I need mid-tier travel influencers from the US who create travel itineraries. Can it find people like that?
Interesting idea! I am just starting with marketing campaigns for our startup Filently (smart file organizer for Google Drive). Since we don't have any campaign data yet, would this work for us too? Have you seen this work well for companies at a similar early stage?
the self-learning AI angle is interesting — curious how the system actually improves across campaigns though. like does it optimize for engagement, conversions, or both? also noticed the site mentions 4M+ influencers but no detail on how matching works beyond "AI-driven." would love to see more transparency on the selection criteria
Was Aria primarily trained on e-commerce/DTC brands, or does she perform equally well for longer sales cycles like high-ticket B2B and finance?
Happy launch!
The self-learning system sounds like the holy grail for this. How does it weigh different conversion events when it's optimizing?
Very interesting idea - but it seemingly locks out the people that would be most interested in this product (new small businesses). Any thoughts on putting in a trial or smaller starter budget?
Hey, congrats on the launch! Does it improve over time based on past campaigns?
Huge congrats @alice_zeng and team! Love the product the vision.
Curious:
How do you differentiate vs. other comps like Clikq (also ugc) and Helena by Enrich Labs (ai cmo)?
What’s your creator pool? Do you ‘own’ them?
Any findings from all the campaigns you have ran? What budget works best? What category / sector should run ugc more?
Would love to hear more about case studies showing how this can improve influencer marketing outcomes.
What metrics does the AI use to determine if an influencer is a good fit for a campaign?
So instead of just finding influencers, this actually helps figure out what campaign to run? That’s interesting.
As a marketer, influencer marketing is a crucial part for our growth. I'm really excited to see products like this emerging and looking forward to the brand new AI powered influencer campaigns.
The self-learning part is interesting. Does Aria actually get better at picking influencers over time based on your past campaigns, or is it more like it uses general data from all users?
I do really want to know how to control campaign budget in 1000 usd. I think flato.ai need influcio
"self-learning" is doing a lot of work here - learning on what signal? influencer performance attribution is notoriously hard. curious how you handle that before the system learns anything useful.
Congrats! Looks super cool – how can I try it rn?
Congrats on the launch! How can Influco obtain data forinfluencers' insights?
Hey Product Hunt
I’m the UI/UX designer behind Influcio, responsible for shaping the experience of our AI CMO, Aria.
Instead of overwhelming users with tools, Aria takes your budget, product, and goals and turns them into a clear, actionable campaign plan — from platform strategy to creator matching and budget allocation.
Our focus was on designing her as a thinking partner, not just another AI interface, so complex decisions feel simple and usable.
Would love your thoughts — and your support means a lot today
✨ “Unlock your business momentum with trackable AI-powered campaigns”
👋 Hey Product Hunt! I’m the PM at Influcio.
We realized the real challenge in influencer marketing isn’t execution—it’s strategy. Most teams don’t know how to go from an idea to a campaign that actually performs. Tools give filters, agencies give opinions—but there’s no repeatable, data-driven way to figure it out.
So we built Aria, our AI CMO. It turns rough ideas into structured strategies, finds the right creators, and continuously improves using real campaign data—so every launch gets smarter.
Excited to hear your thoughts and feedback 🙌
— Alice