xAI launches Grok Imagine 1.0, a major upgrade to its AI video generation platform. The release improves video quality, latency, and cost efficiency, supports up to 10s 720p videos with better audio, and adds advanced motion and visual continuity. A new unified API enables end-to-end video creation and editing from text, images, or existing footage.
Hey everyone 👋
Excited to share Grok Imagine 1.0 by xAI. You can turn text or images into short cinematic videos, animate characters, add or swap objects, change scenes (daylight, fog, winter, sunset), restyle existing footage, and even convert sketches into animations.
It also ships with a unified API for fast, end-to-end video creation and editing. Curious to hear what you’ll build with it
Congrats on the launch! 🚀 Grok.com makes frontier, real‑time AI delightfully accessible for curious builders.
The jump in motion continuity and scene control is impressive — this feels less like “AI video demo” and more like a practical tool for rapid storyboarding and concept tests. I want to see, how creators will push this.
Will try it out right now, but finally something that I will really use for my paid subscription :D
10 seconds of cinematic video from a sketch? My creative team is either going to love this or start looking for new hobbies!) Jk, It’s a massive leap for fast-paced marketing. Does the API allow for batch processing if we want to restyle a whole series of ads at once?
