Elsie helps solo founders run their business smarter by handling the busywork so they can focus on what matters most. In the free beta, Elsie lets you: - Generate beautiful, on-brand marketing creative - Run actionable website health checks - Chat with an AI business partner that learns from your data and remembers your context. Co-designed with solopreneurs who live the grind every day. Together, we’re building an AI that truly helps you get things done. Built inside 1848 Ventures.
Elsie is built for solo e-commerce founders, the ones running every part of their business, often all in the same day.
We’ve spent the past many months listening, learning, and co-designing Elsie with these founders. The goal is simple: help take some of the busywork off their plate so they can focus on what matters most.
It’s an early version with a limited set of features, and there will definitely be bugs, but that’s part of the journey (and also why it's free to use for now).
We’re listening closely to every piece of feedback because this is being built for you, the solo founders pushing your dreams forward one product, one post, one customer at a time.
Really cool! I’ve long thought about creating something similar, but focused on core business processes. For example, a new entrepreneur often doesn’t know how or where to hire their first employees, or what basic financial data they should calculate from day one. I was thinking of building an AI to help entrepreneurs at the 0–10 employee stage, the very youngest and most inexperienced ones. Overall, you have a great idea, and it’s surprising there are so few likes here — keep developing it!
Hey y'all! We wanted Elsie to feel like it just fits into your workflow. No learning curve, no overwhelming dashboards, all in our chase to keep the interface minimal and intuitive. It's definitely early-on (and we've got around 128 things to improve on to hit that 'minimal and intuitive'-goal) but we're so thrilled to have an early version out there.
Your feedback shapes what we build next and how we refine what's already there, so thank you :)
Congrats on launching Elsie — this is such a big win for solo founders who are drowning in busywork.
The mix of on-brand creative, site checks, and an AI partner that actually remembers context feels genuinely helpful, not gimmicky. Love that you co-designed it with real solopreneurs too.
I can't use it for now since I'm still sketching my product but I'd definitely test it out soon.
Probably before the mobile version comes out 😊😊
Which task do founders say Elsie saves them the most time on right now?
I like that elsie learns from your own data instead of giving generic advice. That kind of context-aware partner is what small businesses actually need
