Citable helps brands show up in AI answers. We simulate real personas by pre-warming AI accounts (ChatGPT, Perplexity, Gemini, Claude, Grok) with memory, then run thousands of prompts daily to measure share-of-voice and capture every cited source. We surface gaps by persona, market, and model—and explain why. Finally, we give prescriptive actions: publish specific articles, join targeted Reddit threads, and prioritize the highest-leverage plays for your team.
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Hey everyone 👋 I’m Maria, co-founder and CTO of Citable, and I’m excited to share what we’ve been building to help founders and marketers understand how their brand actually shows up inside AI engines like ChatGPT, Gemini, and Perplexity. The problem 👀 Search is shifting from ranking to reasoning. When we talked with 50+ marketing and product leaders, one theme kept coming up: “We have no idea how our brand appears when someone asks ChatGPT about our category.” You can’t optimize what you can’t see — and traditional SEO tools can’t see inside AI answers or citations. Our solution ⚡ Citable lets you measure and improve your brand’s visibility inside AI systems. Here’s how it works: 1. Simulated Personas: We pre-warm ChatGPT, Gemini, and others with real-user memory to see what they actually say about you. 2. AI Visibility Dashboard: Track share-of-voice, citations, and sentiment across models, personas, and countries. 3. Actionable Insights: See which competitors dominate and get prescriptive next steps — publish targeted content, join key Reddit threads, or fill citation gaps. 4. Agentic Optimization: We go beyond keywords and influence real ai answers Why it matters 🌍 AI assistants are fast becoming the first stop for discovery. The brands that show up in AI answers will own the next generation of organic traffic. Citable helps you find out where you stand, why, and how to improve it. Who it’s for 🚀 Startups, founders, and marketing teams who want to: Understand what AI models really say about their product. Track competitor visibility in ChatGPT and Gemini. Build credibility before AI discovery becomes mainstream. Try it 💫 Explore your brand’s AI visibility: https://citable.xyz Join our early adopters community: r/AI_Visibility Join our slack: https://join.slack.com/t/citable... We’d love your feedback — tell us what you discover inside the models.
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@maria_gorskikh1 @clyp1108 @yiko_li really interesting - and I guess the question becomes - what separates this from other GEO ranking platforms doing something comparable on the warm up front (and I guess how do these personnas avoid being flagged as bot like - or.. non human?) 2025 is so weird haha.
Really great idea and congrats on the launch!
Very interesting idea! Will your platform help increase agency recommendations when clients search for services in LLMs? Just Reddit or Medium isn’t enough for this — the formula is more complex, as far as I know.
How does this compare to the launch that happened today alongside you? @Passionfruit Labs
love what you're building here @maria_gorskikh1 . There is definitely a demand for this, brands don't have ways to find out how well they're performing in this AI driven search era. The “Google” has changed, and so should the way we measure visibility. Looking forward to seeing how this evolves!
This is something that I haven't come across yet. Congrats on the launch!
Do you see this for companies that are in their growth phase or is there a way for earlier stage companies can use this?
I'm thinking it could be great for competitor analysis and visibility during market research.
Congrats, Maria! Super interesting approach with simulated personas, do they evolve over time like memory-enabled users, or are they static per test cycle?
The depth of analysis across persona, market, and model feels built for people who actually care about growth.
The dashboard is extensive with AI visibility, competitor ranking, personas and sources. Collectively help brands to understand how can they improve their AI SEO
Really interesting concept! But how accurate can simulated personas be when capturing how real users interact with models linke chatgpt or gemini?
Cool, maybe include this in one of my next newsletter articles, cause it will be pretty relevant.
Very exciting to see this launch. Given how users' habits are changing from 10 blue links, GEO will be very important as websites adapt to a new world dominated by discovery through LLMs
For a brand, showing up in AI answers is really of immense importance. Love what citable is doing
Congrats on the launch!