OpenAI is expanding ChatGPT ads with a beta self-serve Ads Manager for US advertisers, partner-based buying, CPC bidding, CPM campaigns, conversion measurement, and aggregated reporting, while keeping ads clearly labeled and separate from ChatGPT answers.
ChatGPT ads are moving from a limited, high-touch pilot into something much more like a real self-serve ad platform.
OpenAI is now rolling out Ads Manager Beta for US advertisers, where businesses can register, add billing, set budgets and bids, upload ad creatives, create campaigns and ad groups, launch ads, and monitor performance. In other words, it starts to look much closer to the ad platforms marketers already know.
The buying side is getting more complete too. CPC bidding now sits alongside CPM, with reporting for impressions, clicks, spend, CTR, average CPC / CPM, and conversions when measurement is set up.
One route is monetizing natural attention. Another is charging for productivity. ChatGPT ads make that split much more visible. Maybe one of these becomes the classic AI business model, or maybe the real answer is still being invented?
Wondering how effective it would be for B2B companies. Almost all B2B stakeholders are either on the Business or Plus plan.
I'm particularly interested in ChatGPT's ad display formats, ad placement sizes, their impact on user experience, and when it will be available to global users. I haven't seen any ads while using ChatGPT, only screenshots on online media.
Oh boy, sad that it is only available in the US now 😢
Really curious to see how this thing will convert...
Advertising inside LLMs feels like the next frontier, but it’s definitely a hard problem to solve without breaking the user’s flow. I’m currently building an inline translator (Fenly), so I spend a lot of time thinking about non-intrusive UI in chat environments.
My main question is about the user experience: How do you ensure the ads feel like helpful suggestions rather than just "noise" in the middle of a conversation? Also, how are you guys handling the attribution side—is it easy to track if a chat actually led to a conversion?
Really curious to see where this goes. Congrats on the launch!
About Ads in ChatGPT on Product Hunt
“Create, manage, and measure your ChatGPT ad campaigns”
Ads in ChatGPT launched on Product Hunt on May 6th, 2026 and earned 162 upvotes and 8 comments, placing #10 on the daily leaderboard. OpenAI is expanding ChatGPT ads with a beta self-serve Ads Manager for US advertisers, partner-based buying, CPC bidding, CPM campaigns, conversion measurement, and aggregated reporting, while keeping ads clearly labeled and separate from ChatGPT answers.
Ads in ChatGPT was featured in Marketing (463.4k followers), Advertising (29.6k followers) and Artificial Intelligence (467.7k followers) on Product Hunt. Together, these topics include over 166.8k products, making this a competitive space to launch in.
Who hunted Ads in ChatGPT?
Ads in ChatGPT was hunted by Zac Zuo. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how Ads in ChatGPT stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Zac Zuo
Hi everyone!
ChatGPT ads are moving from a limited, high-touch pilot into something much more like a real self-serve ad platform.
OpenAI is now rolling out Ads Manager Beta for US advertisers, where businesses can register, add billing, set budgets and bids, upload ad creatives, create campaigns and ad groups, launch ads, and monitor performance. In other words, it starts to look much closer to the ad platforms marketers already know.
The buying side is getting more complete too. CPC bidding now sits alongside CPM, with reporting for impressions, clicks, spend, CTR, average CPC / CPM, and conversions when measurement is set up.
One route is monetizing natural attention. Another is charging for productivity. ChatGPT ads make that split much more visible. Maybe one of these becomes the classic AI business model, or maybe the real answer is still being invented?