This product was not featured by Product Hunt yet. It will not be visible on their landing page and won't be ranked (cannot win product of the day regardless of upvotes).
Hey Product Hunt 👋
I'm Stijn, a solo marketing strategist from the Netherlands, and Ask Kelo is the tool I wish I'd had for the last ten years.
For most of my career I did market research by hand. Digging through a client's market, reading competitor sites until my eyes hurt, scrolling hundreds of reviews to find the one sentence that explained everything. It worked, but it took weeks and cost thousands. Most founders and marketers never get to do it at all, because who has the time?
So I built Kelo: a small, curious creature who does that whole process for you. You enter your website and six research steps go to work: your brand, your real competitors, what their customers actually say in reviews, your positioning, and a concrete action plan. You get one clear, useful report instead of a 40-tab research spiral.
The first scan is free and needs no account. You instantly get a brand-clarity score and your single biggest opportunity. The full report is a one-time €49 with no subscription, and it lands in 10 to 20 minutes.
A couple of things I learned building this. The hard part wasn't the AI. It was getting Kelo to pick the right competitors (a local shop shouldn't be measured against a national chain) and to only say things it can back up with a source. The other surprise: people kept telling me the free scan already felt like a mini-consult, which is a lovely problem I'm still trying to balance.
I built this solo and I read every bit of feedback myself, so I'd genuinely love yours. Run a free scan on your own site and tell me: did Kelo find something you didn't expect?
Thanks for taking a look 🍊
Stijn
Nice launch , Congrats @stijnrolink How does Kelo handle early-stage startups that don't have an active website or public customer reviews yet?
Congrats on the launch Stijn. The competitor part is what caught my eye — we work on the content side and picking the right competitors from just a URL is the thing we struggle with most. A local shop vs a national chain is exactly the trap we keep hitting. Did you get there mostly from signals on the site itself, or did you need something outside it? We tried doing it purely from the page and it wasn't enough.
About Ask Kelo on Product Hunt
“Understand your market. Like never before.”
Ask Kelo was submitted on Product Hunt and earned 17 upvotes and 12 comments, placing #23 on the daily leaderboard. Ask Kelo explores your market, your competitors and your customer feedback to uncover opportunities you would never find yourself. No signup required.
Ask Kelo was featured in Analytics (173.2k followers), Marketing (467k followers) and SEO (38k followers) on Product Hunt. Together, these topics include over 104.7k products, making this a competitive space to launch in.
Who hunted Ask Kelo?
Ask Kelo was hunted by Stijn Rolink. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
Want to see how Ask Kelo stacked up against nearby launches in real time? Check out the live launch dashboard for upvote speed charts, proximity comparisons, and more analytics.
Stijn Rolink