A “hunter” on Product Hunt is the community member who submits a product to the platform — adding the images, the link, and tagging the makers. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified when they post, which is why hunters with reach can give a launch real momentum. Around 79% of featured posts on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to see where Peter Nowell sits among everyone else.

You can find Peter Nowell on Product Hunt, @pnowelldesign on X, and on the web at pnowell.com.