With flexible journey mapping and a framework that links all customer insights, opportunities and solutions together, TheyDo is the single source of truth for your end-to-end customer journey.
Hello Product Hunt community! 👋
My name is Jochem and I’m the CEO and co-founder of TheyDo—a beautiful platform for enterprise organizations to manage customer journeys at scale.
My co-founders Martin, Charles and I come from a of transformation consulting in customer experience and design. In our day-to-day work with enterprise Experience Design teams, we kept hitting one key blocker— there was no way to centralize customer journeys in a single, collaborative hub. Without a source of truth for customer journeys, not only was it impossible to understand the full customer experience, it was impossible to act on customer needs and create meaningful business impact.
With no solution to manage journeys from a single place…we decided to build it ourselves. Just for ourselves, in order to do better work for our clients. The real surprise came when our clients starting asking for access—we realized just how widespread this problem was. We never intended to build a product company, but hey, we’re not the kind to shy away from an opportunity!
TheyDo has since evolved into the key for businesses to organize operations around the customer journey. Here’s a peak at how TheyDo helps you work journey-centric and put your customer at the heart of decision-making:
🖼️ Single source of truth
- Centralize and connect your customer journeys in an organized “Journey Hierarchy”, so you can zoom out for full oversight of your customer experience and zoom back in to tackle a specific customer problem
🧩 Journey Management workflow
- Standardize your way of working around customer journeys with flexible journey “Building Blocks”, taking you from customer research > identified problem areas > prioritized solutions
🎯 Goals
- Visualize the connections between business needs and customer needs in one place—within “Goals” see how every piece of the work rolls up into progress on your KPIs
📚 Classification
- Manage your customer insights with statuses, tags and types, giving your entire team visibility into the customer mindset and keeping research up-to-date
💬 Live collaboration
- Collaborate on customer journeys without needing a workshop to do it— Add viewers and contributors, tag, notify, comment, mention and share
🏆 Expert coaching
- Work through a customized success plan from our Journey Management coaches and hands on customer enablement team
🔐 Enterprise-level data security
- Don’t worry about security—TheyDo is ISO 27001 certified and privacy is of the utmost importance to us.
How is your organization currently managing customer journeys? What are your biggest challenges? Leave a comment and let’s explore it together!
