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SponsorPriceIQ
Know exactly what to charge a newsletter sponsor
Put in your niche and subscriber count. SponsorPriceIQ returns a defensible per-send rate anchored on real opens, the CPM for your space, and the CPA equivalent so a "performance" deal can't quietly underpay you. Paste a sponsor's offer to see its real effective CPM instantly. Free to get your number. Upgrade to the £19 Kit for a branded media-kit PDF, tiered packages, and a ready-to-send counter-offer.
Hey hunters 👋
I kept watching newsletter and podcast creators (5k to 200k, running their own brand deals with no agent) stare at a sponsor's offer with no idea whether it was any good. Everyone says know your worth. Nobody hands you the actual number for your niche, or the words to push back.
SponsorPriceIQ does both. Two inputs, and you get a defensible rate built on your real opens, the per-signup equivalent so you can't get lowballed on a CPA deal, and a counter-offer you can send. The bit I'm most proud of is the £19 Kit. It turns that into a branded media-kit PDF and tiered packages a sponsor can actually buy from.
The calculator is free, no login. What I'd really like to know is whether the niche CPM bands feel right for your space. If they're off, tell me where. And what would make this a no-brainer for you?
About SponsorPriceIQ on Product Hunt
“Know exactly what to charge a newsletter sponsor”
SponsorPriceIQ was submitted on Product Hunt and earned 2 upvotes and 1 comments, placing #160 on the daily leaderboard. Put in your niche and subscriber count. SponsorPriceIQ returns a defensible per-send rate anchored on real opens, the CPM for your space, and the CPA equivalent so a "performance" deal can't quietly underpay you. Paste a sponsor's offer to see its real effective CPM instantly. Free to get your number. Upgrade to the £19 Kit for a branded media-kit PDF, tiered packages, and a ready-to-send counter-offer.
On the analytics side, SponsorPriceIQ competes within Newsletters, Marketing and SaaS — topics that collectively have 520.3k followers on Product Hunt. The dashboard above tracks how SponsorPriceIQ performed against the three products that launched closest to it on the same day.
Who hunted SponsorPriceIQ?
SponsorPriceIQ was hunted by Dominic Sinclair-Moore. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of SponsorPriceIQ including community comment highlights and product details, visit the product overview.
Dominic Sinclair-Moore