sitefire (YC W26) is the marketing suite for the agentic web. We don't just monitor - we act: sitefire agents analyze what content drives citations, write brand-aware articles, and push to your CMS (Framer, Webflow). sitefire agents also surface PR outlets and UGC that influences AI answers, and provide tailor-made outreach suggestions. Save yourself a SEO and content person, and use sitefire to start marketing to agents.
Hi Product Hunt! I'm Jochen, co-founder of sitefire (YC W26). 👋
My co-founder Vincent and I met at TU Munich, and have backgrounds in software engineering and reinforcement learning from Stanford. We started sitefire in late 2025 after becoming convinced of one thing:
Websites are going away. Going forward, people will interact with brands via AI agents like ChatGPT and OpenClaw. This means brands need to design their marketing content for AI agents, not just humans.
The problem? Most AI visibility tools stop at monitoring. They show you dashboards but don't help you actually do anything. We wanted to build the tool that takes action for you.
How sitefire works:
For every topic where you want to be visible, our AI agents analyze what content drives AI citations - top-cited pages, query fan-out, sourced domains, and more. Then, sitefire recommends one of four actions:
📝 Create content - Fully-written, brand-aware, AI-optimized articles based on top-cited pages, your sitemap, and SERP data. Push to your CMS (Framer, Webflow) in one click.
✨ Improve existing pages - Our AI agents know your sitemap. If you have content that could be cited but is not, we suggest tweaking it so LLMs are more likely to cite it.
📣 Earn media - See which PR outlets drive AI answers for your topics. Get research on how to approach them, incl. the publisher contact and email draft.
💬 Engage in communities - Find high-value Reddit threads and other forums that matter, with suggestions on what to post.
What's new today:
Starting today, every sitefire plan includes AI-optimized articles and one-click CMS publishing. We went from "here's what you should do" to "we did it for you.". This is our hello world moment.
Our product is free to try for 7 days. You can set up your account in 5 minutes and start getting your first content recommendations.
👉 We'd love your feedback: What's the biggest challenge you face with AI visibility for your brand? Please tell us what is still wrong with our product. How can we make it better for you?
Hi Product Hunt! I'm Jochen, co-founder of sitefire (YC W26). 👋
My co-founder Vincent and I met at TU Munich, and have backgrounds in software engineering and reinforcement learning from Stanford. We started sitefire in late 2025 after becoming convinced of one thing:
Websites are going away. Going forward, people will interact with brands via AI agents like ChatGPT and OpenClaw. This means brands need to design their marketing content for AI agents, not just humans.
The problem? Most AI visibility tools stop at monitoring. They show you dashboards but don't help you actually do anything. We wanted to build the tool that takes action for you.
How sitefire works:
For every topic where you want to be visible, our AI agents analyze what content drives AI citations - top-cited pages, query fan-out, sourced domains, and more. Then, sitefire recommends one of four actions:
📝 Create content - Fully-written, brand-aware, AI-optimized articles based on top-cited pages, your sitemap, and SERP data. Push to your CMS (Framer, Webflow) in one click.
✨ Improve existing pages - Our AI agents know your sitemap. If you have content that could be cited but is not, we suggest tweaking it so LLMs are more likely to cite it.
📣 Earn media - See which PR outlets drive AI answers for your topics. Get research on how to approach them, incl. the publisher contact and email draft.
💬 Engage in communities - Find high-value Reddit threads and other forums that matter, with suggestions on what to post.
What's new today:
Starting today, every sitefire plan includes AI-optimized articles and one-click CMS publishing. We went from "here's what you should do" to "we did it for you.". This is our hello world moment.
Our product is free to try for 7 days. You can set up your account in 5 minutes and start getting your first content recommendations.
👉 We'd love your feedback: What's the biggest challenge you face with AI visibility for your brand?
Please tell us what is still wrong with our product. How can we make it better for you?
Thank you for your support! 🙏