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Sela

WhatsApp-first AI customer operations

Sela is an Arabic-first customer operations platform for service businesses. It combines a WhatsApp-first omnichannel inbox, AI support automation, structured handoff, lead follow-up, booking automation, and customer context across web, WhatsApp, Instagram, Messenger, and voice channels.

Top comment

We built Sela for service businesses that live in WhatsApp, Instagram, Messenger, web chat, and calls but need one reliable place to manage customer operations. The goal is simple: faster replies, safer handoffs, better follow-up, and Arabic-native AI support without losing the human operator when it matters.

About Sela on Product Hunt

WhatsApp-first AI customer operations

Sela was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #127 on the daily leaderboard. Sela is an Arabic-first customer operations platform for service businesses. It combines a WhatsApp-first omnichannel inbox, AI support automation, structured handoff, lead follow-up, booking automation, and customer context across web, WhatsApp, Instagram, Messenger, and voice channels.

On the analytics side, Sela competes within Productivity and Vercel Day — topics that collectively have 655.7k followers on Product Hunt. The dashboard above tracks how Sela performed against the three products that launched closest to it on the same day.

Who hunted Sela?

Sela was hunted by yousif abdalwahab abdalrazaq alhafidh. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.

For a complete overview of Sela including community comment highlights and product details, visit the product overview.