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Right Positioning
Turn your product into the obvious choice for buyers.
Right Positioning shows you exactly how your ideal customers compare you to competitors – and why they’d pick one over the other. You describe your product and name up to three competitors. Then hundreds of simulated buyers evaluate everyone side by side, in their own words. You see who they’d choose, why, and what tipped them. Get a positioning map, a clear winning angle, and concrete guidance to stop blending in and become the obvious choice.
Hey Product Hunt 👋
Most products don’t lose deals because of features – they lose because buyers can’t tell why to pick them over the alternatives.
Founders keep asking:
• “What’s our real wedge vs competitors?”
• “Do buyers see us as premium or generic?”
• “Are we the obvious choice for anyone?”
We built Right Positioning to make that visible.
You describe your product and name up to three competitors. Then hundreds of simulated buyers modeled as your ideal customer compare everyone side by side.
You see:
• Who they’d pick and why
• Where you blend in vs stand out
• The real dimensions they use to decide (not just the ones in your deck)
Right Positioning turns that into:
• A positioning map showing where buyers place you vs competitors
• A clear winning angle to lean into
• Concrete guidance to stop being “one of many” and become the obvious choice for your best segment
If you’re a founder or marketer trying to sharpen your narrative, I’d love your feedback. Run your product and competitors through Right Positioning and tell us what surprised you most.
Happy to jam on angles, positioning statements, and GTM questions in the comments 💬
About Right Positioning on Product Hunt
“Turn your product into the obvious choice for buyers.”
Right Positioning was submitted on Product Hunt and earned 1 upvotes and 3 comments, placing #159 on the daily leaderboard. Right Positioning shows you exactly how your ideal customers compare you to competitors – and why they’d pick one over the other. You describe your product and name up to three competitors. Then hundreds of simulated buyers evaluate everyone side by side, in their own words. You see who they’d choose, why, and what tipped them. Get a positioning map, a clear winning angle, and concrete guidance to stop blending in and become the obvious choice.
On the analytics side, Right Positioning competes within Marketing, SaaS and Artificial Intelligence — topics that collectively have 972.2k followers on Product Hunt. The dashboard above tracks how Right Positioning performed against the three products that launched closest to it on the same day.
Who hunted Right Positioning?
Right Positioning was hunted by Pranay Wankhede. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Right Positioning including community comment highlights and product details, visit the product overview.
Pranay Wankhede