Our latest update forces you to pet your dog before you can scroll on social media. Turn a mindless habit into real world joy, and add a little friction to your doom scrolling. This isn’t just cute — it’s behavioral science meets emotional design.
Want to scroll? First, you have to literally pet your dog.
We thought about doing it as an April Fools joke, but once we tested it, we realized it actually works.
It brings a moment of real-world connection into a habit that’s usually unconscious and compulsive. Plus it’s way harder to mindlessly open TikTok when your pup is looking up at you for scratches. It’s camera-powered, privacy-safe, and designed to help you break the doomscrolling habit.
🐕 Works with any dog
📵 Block any app with custom rules
❤️ Built to help you be more present
Our goal with Roots is to help people build a balanced relationship with their phones — and change behavior in a fun, long-lasting way.
Would love to hear what you think. And if you don’t have a dog nearby… don’t worry, this is just the first in a series of new "speed bumps" we're releasing 😉