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Optimzd
Ad attribution that optimizes on revenue, not clicks
Connect Meta, Google, LinkedIn & TikTok Ads to HubSpot or Shopify in minutes. See which campaigns actually generate signed deals and orders — attribution on real revenue, not clicks. Then close the loop: push those conversions (with their true revenue and margin) back to the ad platforms so bidding optimizes on profit. Multi-touch models + AI budget recommendations. Built for marketers without a data team. Free during beta.
Hey everyone 👋 I'm Matys, founder of Optimzd.
I kept seeing the same problem: ad platforms optimize on ROAS and CPA, but those numbers lie — a cheap lead that never buys looks "great," a pricey lead that signs a €50k deal looks "bad." So budgets chase clicks, not revenue.
Optimzd fixes the loop. It connects your ad accounts to your CRM (HubSpot) or store (Shopify), matches every click to the deal or order it actually generated, then pushes those real outcomes back to Meta/Google/LinkedIn/TikTok — so the algorithms bid on revenue and margin, not clicks. No data team needed.
Would love your feedback — especially on the attribution models and the conversion back-push. Happy to answer anything!
About Optimzd on Product Hunt
“Ad attribution that optimizes on revenue, not clicks”
Optimzd was submitted on Product Hunt and earned 0 upvotes and 1 comments, placing #139 on the daily leaderboard. Connect Meta, Google, LinkedIn & TikTok Ads to HubSpot or Shopify in minutes. See which campaigns actually generate signed deals and orders — attribution on real revenue, not clicks. Then close the loop: push those conversions (with their true revenue and margin) back to the ad platforms so bidding optimizes on profit. Multi-touch models + AI budget recommendations. Built for marketers without a data team. Free during beta.
On the analytics side, Optimzd competes within Marketing, Artificial Intelligence and Data & Analytics — topics that collectively have 948.7k followers on Product Hunt. The dashboard above tracks how Optimzd performed against the three products that launched closest to it on the same day.
Who hunted Optimzd?
Optimzd was hunted by Matys Beuriot. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Optimzd including community comment highlights and product details, visit the product overview.
Matys Beuriot