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Needle
Discover where your customers are already talking.
Needle is a conversation intelligence platform that helps you discover customers, validate ideas, and understand your market using real conversations from across the internet. Instead of manually searching multiple platforms, Needle lets you search 13 communities at once - including Reddit, Hacker News, GitHub, Twitter (X), and Quora - to find people actively looking for solutions, track competitors, and uncover market opportunities - all of it in a click, while you sleep.
Hey Product Hunt 👋
I’m Vaibhav, the founder of Needle.
We built Needle because customer discovery was honestly… painful.
Jumping between Reddit, Twitter, Hacker News, YouTube, forums - trying to find real people talking about your problem. Missing the best conversations. Finding competitors too late. Spending hours for maybe 2–3 useful insights.
So we asked: what if you could search all of it at once?
Needle scans 13 communities in one go and surfaces:
• high-intent conversations (people already looking for solutions)
• competitor mentions + gaps
• trending customer problems
• keyword alerts so you never miss demand
And the best part - it keeps running in the background. Even when you’re offline.
A few things people are using it for:
→ finding first customers
→ validating startup ideas
→ improving positioning from real complaints
→ tracking how often AI recommends your brand vs competitors
We’re still early, and every bit of feedback genuinely shapes what we build next.
Would love for you to try it and tell me:
👉 What’s missing?
👉 What’s confusing?
👉 What would make this a no-brainer for you?
I’ll be here all day responding to every comment 🙌
Thanks for checking out Needle ❤️
About Needle on Product Hunt
“Discover where your customers are already talking.”
Needle was submitted on Product Hunt and earned 13 upvotes and 3 comments, placing #23 on the daily leaderboard. Needle is a conversation intelligence platform that helps you discover customers, validate ideas, and understand your market using real conversations from across the internet. Instead of manually searching multiple platforms, Needle lets you search 13 communities at once - including Reddit, Hacker News, GitHub, Twitter (X), and Quora - to find people actively looking for solutions, track competitors, and uncover market opportunities - all of it in a click, while you sleep.
On the analytics side, Needle competes within Marketing, SaaS and Social media marketing — topics that collectively have 510.8k followers on Product Hunt. The dashboard above tracks how Needle performed against the three products that launched closest to it on the same day.
Who hunted Needle?
Needle was hunted by Vaibhav Singhal. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Needle including community comment highlights and product details, visit the product overview.
Vaibhav Singhal