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Marketing Strategy Workbook
Build a clear marketing plan that attracts, converts & grows
Marketing Strategy Workbook is a practical, step-by-step workbook designed to help coaches, consultants, freelancers, agencies, founders & small business owners build a complete marketing system from the ground up. It guides users through market research, competitor analysis, customer insights, positioning, messaging, channel selection, campaign planning, KPI tracking, A/B testing & 90-day marketing calendar. The goal is: help businesses stop guessing & start making smarter marketing decisions.
Hi Product Hunt!
I'm excited to share the Marketing Strategy Workbook.
The idea came from seeing so many small business owners, freelancers, coaches, and consultants struggle with marketing not because they lacked motivation, but because they lacked a clear strategy.
Most people spend countless hours creating content, posting on social media, or experimenting with ads without having a structured plan for who they're targeting, what makes them different, or how they'll measure success.
I wanted to create something practical that bridges the gap between marketing theory and execution.
The workbook walks users through:
-Market research and competitor analysis
-Value proposition and positioning
-Marketing channel selection
-Campaign planning
-90-day marketing calendar creation
-KPI tracking and optimization
Instead of overwhelming users with information, the goal was to provide actionable frameworks and worksheets that help them build a complete marketing system they can actually implement.
I'd love to hear your feedback:
• Which part of marketing do you find most challenging?
• If you've used business workbooks before, what made them useful (or not useful)?
Thanks for checking it out and supporting the launch!
About Marketing Strategy Workbook on Product Hunt
“Build a clear marketing plan that attracts, converts & grows”
Marketing Strategy Workbook was submitted on Product Hunt and earned 3 upvotes and 1 comments, placing #159 on the daily leaderboard. Marketing Strategy Workbook is a practical, step-by-step workbook designed to help coaches, consultants, freelancers, agencies, founders & small business owners build a complete marketing system from the ground up. It guides users through market research, competitor analysis, customer insights, positioning, messaging, channel selection, campaign planning, KPI tracking, A/B testing & 90-day marketing calendar. The goal is: help businesses stop guessing & start making smarter marketing decisions.
On the analytics side, Marketing Strategy Workbook competes within Productivity, Marketing and Business — topics that collectively have 1.1M followers on Product Hunt. The dashboard above tracks how Marketing Strategy Workbook performed against the three products that launched closest to it on the same day.
Who hunted Marketing Strategy Workbook?
Marketing Strategy Workbook was hunted by Bisma R (Bisma). A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Marketing Strategy Workbook including community comment highlights and product details, visit the product overview.
Bisma R (Bisma)