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Hootsy

Analytics for the sentence, not just the page

Hootsy tracks the exact text your website visitors highlight - and tells you which phrases, sentences, and ideas actually stopped them. See highlight counts by country, device, and OS. Know what resonates before you rewrite a single word.

Top comment

Hey Product Hunt! 👋 I'm Ayush, the maker of Hootsy — and I'm genuinely excited to share this with you today. The problem that started it all: Every week, marketers and founders rewrite copy, restructure pages, and run A/B tests — all while sitting on the most honest feedback they'll ever get. Their visitors are already telling them what works. They're highlighting it. Nobody's listening. What Hootsy does: Hootsy is a lightweight snippet you drop on your website. From that moment, it silently tracks every piece of text your visitors highlight — the phrases they stop on, the sentences they screenshot, the ideas that made them pause. Here's what you see inside Hootsy: 📌 Highlight counts per phrase — see exactly which words are getting attention, ranked 🌍 Country breakdown — does your headline land differently in the US vs. Europe? Now you know 📱 Device & OS segmentation — are mobile visitors resonating with different copy than desktop? 🔍 Raw highlight feed — see every highlight as it happens, with full context 🔗 What links visitors are visiting. ⏱️ Time spent by visitors on webpages Who it's for: Copywriters who want signal before a rewrite Founders validating messaging on a landing page Marketing teams who are tired of "we think this works" Agencies proving copy performance to clients Why highlights specifically? Highlighting is an intent signal. Nobody highlights something they don't care about. It's more honest than a heatmap, more specific than scroll depth, and requires zero action from your visitor. I'd love your feedback, brutal or otherwise. Drop a question below — I'm here all day. 🙌 — Ayush

About Hootsy on Product Hunt

Analytics for the sentence, not just the page

Hootsy was submitted on Product Hunt and earned 3 upvotes and 1 comments, placing #160 on the daily leaderboard. Hootsy tracks the exact text your website visitors highlight - and tells you which phrases, sentences, and ideas actually stopped them. See highlight counts by country, device, and OS. Know what resonates before you rewrite a single word.

On the analytics side, Hootsy competes within Marketing, SaaS and Growth Hacks — topics that collectively have 510.2k followers on Product Hunt. The dashboard above tracks how Hootsy performed against the three products that launched closest to it on the same day.

Who hunted Hootsy?

Hootsy was hunted by Ayush Mayank. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.

For a complete overview of Hootsy including community comment highlights and product details, visit the product overview.