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Divisio
No-code customer segmentation for marketing teams
Divisio is no-code customer segmentation for marketers. Upload a CSV, pick your variables, and it finds the patterns, then turns each segment into plain-English rules, AI personas, or code you can paste into HubSpot, Klaviyo, or any tool.
Hey Product Hunt 👋 I'm Nikita, the maker of Divisio.
The idea was born out of pain. I spent years as a strategy consultant, and customer segmentation always went the same way: you'd build a perfectly good set of segments, walk into the room, and the partner would say "great, now show me one cluster more. And one fewer. And swap in these three variables. And by the way, what are the personas? I need it for yesterday."
Every one of those "small" asks meant re-running models, re-cutting the data, and rebuilding slides late into the night. The hard part was never the math. It was the speed of iteration.
Divisio is the tool I wish I'd had. Drop in a CSV, pick the variables (or let the AI suggest them), and you get segments in seconds. Want one more cluster? Slide a number. Different variables? Re-pick and re-run instantly. Need personas for the partner? AI persona cards turn each segment into a named person with a ready-to-brief campaign, on the spot. Then export the whole thing as plain-English rules or code you can paste into HubSpot, Klaviyo, or wherever.
No SQL, no notebooks, no waiting on a data team. Free to start (no credit card), Pro is €9.99/month.
I'd love your honest feedback, especially from anyone who's lived the "one cluster more, one cluster less" nightmare. I'll be here all day.
About Divisio on Product Hunt
“No-code customer segmentation for marketing teams”
Divisio was submitted on Product Hunt and earned 3 upvotes and 1 comments, placing #159 on the daily leaderboard. Divisio is no-code customer segmentation for marketers. Upload a CSV, pick your variables, and it finds the patterns, then turns each segment into plain-English rules, AI personas, or code you can paste into HubSpot, Klaviyo, or any tool.
On the analytics side, Divisio competes within Analytics, Marketing and Artificial Intelligence — topics that collectively have 1.1M followers on Product Hunt. The dashboard above tracks how Divisio performed against the three products that launched closest to it on the same day.
Who hunted Divisio?
Divisio was hunted by Nikita Mokin. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Divisio including community comment highlights and product details, visit the product overview.
Nikita Mokin