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Cortex
Your content, simulated through the brain.
Imagine running a marketing campaign or a social media campaign for a content creator. Cortex helps you analyze different media options to see how your audience will react to them so that you can choose content that grabs the maximum attention and engagement! Cortex models how the human brain responds to your media — emotion, attention, memory — and returns a single effectiveness score.
About Cortex on Product Hunt
“Your content, simulated through the brain.”
Cortex was submitted on Product Hunt and earned 9 upvotes and 3 comments, placing #53 on the daily leaderboard. Imagine running a marketing campaign or a social media campaign for a content creator. Cortex helps you analyze different media options to see how your audience will react to them so that you can choose content that grabs the maximum attention and engagement! Cortex models how the human brain responds to your media — emotion, attention, memory — and returns a single effectiveness score.
On the analytics side, Cortex competes within Social Media, Analytics and Marketing — topics that collectively have 727.6k followers on Product Hunt. The dashboard above tracks how Cortex performed against the three products that launched closest to it on the same day.
Who hunted Cortex?
Cortex was hunted by Rishabh Guha. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Cortex including community comment highlights and product details, visit the product overview.
Hey Product Hunt! 👋
I'm Rishabh the maker of Cortex.
Every day millions of posts go live and countless campaigns ship out; and almost no one knows if the work will land until it's already in the world. "Will this land?" is one of the most expensive questions in media, and it's almost always answered with a guess.
Cortex is my attempt to answer that question before you hit publish. Drop in an image, video, or audio clip, and it simulates how the human brain responds. It then turns that into a single effectiveness score, broken into individual metrics that give a clear understanding of the areas to target for maximum user engagement.
Under the hood it runs Meta's TRIBE neural-encoding model, which predicts fMRI-style brain activations from media. Cortex paints and translates them into the brain regions that fired and the emotions your content is most likely to evoke.
I'd genuinely love your feedback, especially whether the score matches your gut on content you know performed (or bombed). Throw your most surprising "this shouldn't have worked but did" piece at it and tell me if Cortex agrees.
Huge thanks to everyone for taking a look.