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Clay
An all-in-one goal app, personalized by AI
Clay is an AI-powered transformation app that turns ANY goal into a custom plan, with tools, AI performance views, real-world data, gamified motivation, and proof-based progress tracking, it makes staying consistent feel automatic—even fun.
Top comment
Hey Product Hunt! 👋 I’m Alpha Darling, solo founder of Clay—and I’m so excited (and slightly terrified) to share this with you. Clay 1.5 Beta is a complete rebuild of the app, shaped directly by feedback from our first 100+ TestFlight testers. We listened, tweaked, and rebuilt the entire experience to make goal-setting and follow-through actually feel good. 🎯 What Clay does: Clay is an AI-powered app that helps you reach your goals by generating personalized daily activities based on your momentum, habits, and even your environment. Whether you're working on fitness, mindfulness, productivity, or even growing a social following—it adapts and nudges you in real time. 🚀 What’s new in 1.5: All-new UI for a smoother, cleaner experience Smarter AI planning that adapts as you progress 16+ guided activity types (with proof-based check-ins like photos) Gamification: levels, streaks, and soon... rewards & leaderboards Momentum system with skip/freeze mechanics that actually work with your life 🧠 Why I built it: I kept bouncing between apps that either overwhelmed or underwhelmed me. I wanted something that helped me achieve—not just track. Something that understood real life and adapted to it. So… I built Clay. 📲 Live now on iOS TestFlight — comment if you want access, or check us out at clayy.ai. I’d love your feedback. If you’re into health, self-growth, or weirdly motivating AI, Clay might be your thing. Happy to answer anything about the build, tech stack, goal system logic—or how I survived redesigning this thing not once, not twice, but 18 times. 😅 Thanks for checking it out! – Alpha
About Clay on Product Hunt
“An all-in-one goal app, personalized by AI”
Clay launched on Product Hunt on April 10th, 2025 and earned 137 upvotes and 15 comments, placing #12 on the daily leaderboard. Clay is an AI-powered transformation app that turns ANY goal into a custom plan, with tools, AI performance views, real-world data, gamified motivation, and proof-based progress tracking, it makes staying consistent feel automatic—even fun.
On the analytics side, Clay competes within iOS, Tech and Apple — topics that collectively have 747.1k followers on Product Hunt. The dashboard above tracks how Clay performed against the three products that launched closest to it on the same day.
Who hunted Clay?
Clay was hunted by Alpha Darling. A “hunter” on Product Hunt is the community member who submits a product to the platform — uploading the images, the link, and tagging the makers behind it. Hunters typically write the first comment explaining why a product is worth attention, and their followers are notified the moment they post. Around 79% of featured launches on Product Hunt are self-hunted by their makers, but a well-known hunter still acts as a signal of quality to the rest of the community. See the full all-time top hunters leaderboard to discover who is shaping the Product Hunt ecosystem.
For a complete overview of Clay including community comment highlights and product details, visit the product overview.