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Airtable ProductCentral

Airtable's solution for end-to-end product operations

ProductCentral is Airtable's first-ever dedicated solution. ProductCentral connects every stage of product development, unifying AI-powered customer insights, product roadmaps, headcount resourcing, and strategic goals into one powerful hub.

Top comment

Really excited to launch ProductCentral today! This is Airtable's first ever dedicated solution, and it reflects the best practices we've learned from working with the leading product organizations--from top AI companies to high growth centicorns to Fortune 500s--who have built their product operations on Airtable. As every company mobilizes their product teams to drive more aligned execution in the post-ZIRP/AI era, we've seen a consistent need for product leaders to see the forest *and* the trees. ProductCentral enables product leaders to roll up to a view of their strategic priorities as well as drill down to the team and execution level. We've also built ProductCentral to integrate with other systems to create a 360 view of the product development lifecycle--linking feature requests to customer records in Salesforce, extracting AI insights from customer calls and support tickets, tracking issues with JIRA, connecting to Workday for people resource data, and integrating operating metrics from Snowflake and Databricks. Digital product execution is becoming a critical competency for every company, and we're excited to work with product organizations in every industry to unify and align their execution.